Ads on blogs - an attempt to regulate cooperation
A month ago Grzegorz Marczak leading popular blog Antyweb.pl decided to co-operate with the sponsor. Since his blog is very popular as the Polish conditions for a move that triggered a big discussion. Some are outraged and say, that has lost credibility and publicity to the blog is reprehensible. Others do not see anything wrong with this that for their daily work bloger receive any remuneration.
Generally speaking, there will always be people who are against any advertising on blogs, while others consider it as a kind of compensation for the author, who is not overly charged readers.
Fraud and trying to determine the rules
There have been instances of attempts to promote their own products by major institutions but even by their employees acting podszywających under ordinary Internet users - not associated with the product.
There is therefore not surprising that in today's issue of Journal of Internet users (DI) has found an article
Polish Bloggers regulate cooperation with advertisers - is worth a look.
Previously Service krytycy.pl running platform blogerami organizes cooperation between advertisers and wrote some very legitimate rules that largely can apply to marketerów cooperation and the authors of blogging. A fragment of the ethics of the blogosphere was in my previous entry krytycy.pl - earn money by writing a blog.
Fighting windmills?
I am very curious whether the rules which is developing jointly with advertisers Bloggers will be effective. If there is a question about attacks on other people already in this time when on a small number of professional blogs show up ads, in the event of a significant proliferation of ads on blogs this situation may only intensify.
Whether the rules will be able to enforce any sanctions imposed on persons who do not use these? It is rather suspect that fraudulent promoters of products (goods and services) will simply be stigmatized - and as you would expect from the stigma is much permanent damage niżeli any other punishment. 
Apel - pop-up flash won!
On the occasion of my appeal to all who wish to place any ads on your pages, to refrain from advertising on the pop-up flash. There are various sizes and types but the principle is probably one - wkurzyć up to the reader. This is one of the reasons for which I can avoid if only the biggest Polish portals (often well-done) - I can not zdzierżyć zasłaniających and can not be confined ads. In my case, I evaluate their effectiveness to zero. I think that any performance statistics for this kind of advertising campaigns are given by errors or fraud.
Let the user clicks on intent, rather than as a result of an error or a lack of manual.
[See photo in PicLens]
4 Responses to "ads on blogs - an attempt to regulate cooperation"
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24 Apr 2008 10:59
For me the most is that according to a survey in Luke Sobek four times more readers considered to be more credible than a blog with ads sponsored blog ...
24 Apr 2008 11:04
It is possible that this is associated with the recognition that the sponsor will have an impact on targeting the subjects of your blog.
There is also a danger that he unwittingly bloger will head to other criteria than previously only in order to please a sponsor 
16 May 2008 17:39
You can not lose sight of the fact that the popup ads on large sites, such as onet.pl they are an effective way to influence the visibility of the brand. Regardless, we want to or not to see these ads it will be impossible to close them.
17 May 2008 7:20
@ Charles Co. to build brand popup ad is, I feel that this is awfully force - that type of advertising is the most hated by me - probably because very rarely use the services that such ads to show. And the image certainly be built in the form of less annoying.