Glossary
1 API
(English Application Programming Interface) application programming interface, the user interface - the specification of procedures, functions or interfaces for communication with the library, operating system or another system external to the application using the API. Good API is created not only with a view to facilitating the process of creating software developers, through good documentation and hide the details of implementation, but also with a view to the user, by ensuring a similar interface to all applications based on the API.
2 blogger
Blogging platform available at blogger.com, belonging to Google Inc.. Blogs created on this platform are available from the addresses [własna_nazwa]. Blogspot.com. The word is, of course, English specifying the person who operates the blog.
3 CPA
cost-per-action. This is the payment of the cost of business partners on the Internet for a predefined action performed by a web, for example, ordering, fill in the form of contact, etc.).
4 Pay Per Click
The form of Internet advertising in which advertisers pay per click on the link to its website. The ads can be shown on any website (usually by means of outreach programs, which match the content of ads to content pages - AdSense, Yahoo Search Marketing, Microsoft AdCenter) and also in the search results as "sponsored links".
5 PPA
called pay-per-action. This is a model for the payment of business partners on the Internet for the execution of previously defined by a web of services, for example, ordering, fill in the form of contact, etc.). In this model, you bear the cost of a similarly determined abbreviation for the CPA, or cost-per-action .
6 PPC
This is a shortcut from the concept of Pay Per Click
7 contextual advertising
This is the type of advertising used on web pages. The content of advertising is adjusted to the content of the site on which it is displayed. It is a kind of targeted ad. The world's largest provider of contextual advertising is Google AdSense, which can save almost anyone with a website. Match ad content is almost entirely automated. The owner of the parties elects the presentation (color, size, rounded corners of the frame). Another example of contextual advertising system is home AdSearch (portal Interia.p) or OnetKontekst.
8 tag
This is generally the word or short phrase that best describes the spoken text. Tag may also have symbolic importance known only to the author.
9 WPMU
It stands for Multi WordPress, which is a free script / program written in PHP using the engine and a MySQL database, which allows the creation of a web server platforms to create blogs directly by users. It has a rich configurable, and many graphic resources that can be integrated into system by its administrator.
